Unlocking Opportunity With SING Online Directory for Salon Suppliers, Salon Owners & Professionals
When I first opened my beauty salon back in November 1991, the world of business was very different. There was no social media, no websites, and none of the incredible tools we often take for granted today. Navigating the challenges of running a salon felt overwhelming at times, and it could be a very lonely business. While I spent my days surrounded by clients, the responsibility of finding solutions for everything from sourcing products to growing the business was down to me on top of being a working therapist.
Looking back, having a resource like the Salon Industry Networking Group (SING) and the SING Online Directory would have been a godsend. It would have saved me countless hands in head moments and would have made me feel less alone as a business owner. Fast forward to today, and I love being able to share this great resource with fellow salon professionals.
A Bit About the Salon Industry Networking Group Online Directory
The SING Online Directory is a UK-based platform designed exclusively for the salon and beauty industry. As part of SING’s broader mission to connect and empower salon professionals, the directory brings together a growing range of industry suppliers, business experts, and professionals in one space.
Whether you’re searching for an online directory for salon suppliers and professionals, a reliable salon industry suppliers network, or the best marketplace for salon tools and beauty products suppliers, the directory is a place where you can find a wide variety of suppliers that offer the things you need to take your business to the next level.
Why Should You Connect With The SING community?
A Thriving Community of Professionals
SING started back at the beginning of the socials as we know them, it was the first salon industry group on Facebook and back then was called SONG (Salon Owners Networking Group), providing a space for salon professionals to share, connect, and grow. Over the years, it has become a thriving network, enriched by its diverse membership of salon professionals and owners, product suppliers, website designers, coaches, and mentors.
The Salon Industry Directory has been built from this strong foundation, offering an even more targeted way to connect. Whether you’re a supplier looking to showcase your brand or a salon owner seeking trusted partners, the directory is a gateway to meaningful collaboration.
Greater Visibility for Suppliers
For suppliers and B2B professionals, the directory offers a free or, if taking a paid option, a cost-effective way to showcase your products and services to a highly engaged audience. Unlike traditional advertising channels, which often come with hefty price tags, the directory makes it possible for smaller and emerging brands to get noticed without breaking the bank. Starting with free listings on the online site through to paid promotional opportunities in the main Facebook group the opportunities to connect are broad.
As a salon product supplier for hairdressers and beauty businesses, you can connect directly with professionals who are actively seeking the tools, products, and expertise you offer. This isn’t just advertising – it’s an opportunity to build relationships and trust within the salon community.
A Platform Tailored for Salon Owners
Running a salon is more than a job—it’s a passion, a lifestyle, and, we know, often a juggling act. The directory simplifies the search for resources, offering a curated selection of:
* Skincare and haircare suppliers
* Eco-friendly and boutique brands
* Website designers and marketing experts
* Coaches and mentors specialising in salon business growth and development
Instead of sifting through countless unrelated options on your favoured search engine, you can find exactly what you need, saving time and energy.
Advertising Opportunities Created for Emerging and Small Brands
One of the standout features of the SING is its commitment to supporting lesser-known and new brands. By offering affordable promotional opportunities, the directory levels the playing field, allowing smaller suppliers to shine alongside industry giants.
This is particularly valuable for salon owners, who gain access to unique and innovative products that might otherwise be overlooked.
How the SING Online Directory Benefits Salon Professionals
For Salon Owners
Stay Inspired – Connecting with industry experts and peers keeps you motivated and full of fresh ideas.
Achieve More – With trusted suppliers and advisors at your fingertips, you can focus on growing your business.
Save Time – The directory’s curated listings mean you can find what you need quickly and easily.
Access Exclusive Promotions – Some suppliers may offer special deals and discounts to SING members.
For Suppliers and B2B Professionals
Reach Your Target Audience – The SING group and online directory connects you with salon professionals who are actively seeking your products and services.
Affordable Marketing – Promote your business without the massive costs of traditional trade magazine advertising.
Build Relationships – Engage with a community that values quality, expertise, and collaboration.
A Legacy of Innovation
When I launched the Brand Promotion Subscription in June 2019, the goal was to create a better way for B2B members to benefit from SING while offering salon owners access to their expertise. It was a groundbreaking step for the group, making it the first salon industry group on Facebook to offer paid advertising.
Building on this success, the SING Online Directory became the first UK-based directory specific to the salon industry. It represents the next evolution in how we connect, collaborate, and succeed as an industry.
Join the Movement
Signing up for the SING Online Directory is quick, easy, and accessible to all. Whether you’re a salon business owner looking for the best resources or a supplier ready to showcase your business, the directory is your gateway to new opportunities.
Don’t let the challenges of running a salon hold you back. By joining the directory, you’ll gain access to a network that keeps you inspired, motivated, and ready to achieve more.
If you have questions or need assistance, don’t hesitate to contact us. SING Online Directory isn’t just a directory – it’s built around a community that embraces shared success.
Final Thoughts
From the early days of running my own salon to today’s thriving SING network, I’ve seen first hand how connection and collaboration can transform a business. The SING Online Directory embodies that spirit, offering salon professionals and suppliers a platform to grow and thrive together.
So why wait? If you’re a supplier visit the SING Online Directory Listings Page for salon suppliers and professionals today and start building the connections that will elevate your business.
If you have a free listing we welcome your blogs on the SING Online Directory. These also help build your brand and your online visibility. Want to know more drop me a DM on my socials, have something ready to go, send it over with your images and we’ll get your thoughts out on the directory.
